In this bonus podcast, Autocar editor-in-chief Steve Cropley meets the Fords. Yes, those ones, whose name is above the door at Ford Motor Company.
Ford remains the only major car maker to have been led and controlled by its founding family for the entirety of its existence, in this case 122 years and counting. Steve Cropley recently sat down with Bill Ford – executive chairman and only the fourth Ford family member to sit at the top of the company – and his two sons, Will Ford, general manager of Ford Performance, and Nick Ford, director of corporate strategy.
In a wide-ranging discussion, the quartet discuss improving Ford’s passenger car “robustness” in Europe; Ford’s enduring commitment to racing, including becoming Red Bull’s Formula 1 engine supplier; the move to electrification and why you can’t make people buy cars they don’t want; the Transit; what it’s like to run a family business the size of Ford; and why it’s not a family employment agency; plus their favourite cars, and more besides.
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