Currently reading: Geneva motor show 2013: AMG plans 30 model expansion

Mercedes' AMG division aims to grow sales by 50 per cent by 2017

AMG boss Ola Kallenius has revealed that there will be 30 Mercedes AMG models on sale by 2017.

Kallenius, who was speaking at the Geneva motor show unveil of the Mercedes A45 AMG, said that Mercedes’ performance offshoot would have the 30 models on sale by the time AMG celebrated its 50th anniversary in 2017.

The model expansion will see AMG’s annual sales lift from 20,000 units at present to 30,000 units by 2017, a 50 per cent increase.

The A45 AMG is the first model to be launched under the expansion, and Kallenius, who brought along American R&B singer Usher to unveil the new model in Geneva, described the car as “a vehicle to open a complete new gateway to the AMG world at an attractive entry price that will make an AMG attainable for new target groups”.

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Mark Tisshaw

mark-tisshaw-autocar
Title: Editor

Mark is a journalist with more than a decade of top-level experience in the automotive industry. He first joined Autocar in 2009, having previously worked in local newspapers. He has held several roles at Autocar, including news editor, deputy editor, digital editor and his current position of editor, one he has held since 2017.

From this position he oversees all of Autocar’s content across the print magazine, autocar.co.uk website, social media, video, and podcast channels, as well as our recent launch, Autocar Business. Mark regularly interviews the very top global executives in the automotive industry, telling their stories and holding them to account, meeting them at shows and events around the world.

Mark is a Car of the Year juror, a prestigious annual award that Autocar is one of the main sponsors of. He has made media appearances on the likes of the BBC, and contributed to titles including What Car?Move Electric and Pistonheads, and has written a column for The Sun.

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