In the early 1970s, the American automotive industry sank into its 'malaise era'.
Cars from this time were widely regarded as, to put it bluntly, crap. Japanese cars rocketed in popularity and it seemed that the floundering 'Big Three' (General Motors, Ford and Chrysler) were incapable of meeting the market's needs. But there was a lesser-known fourth company in Detroit, whose genius and dynamism have been unfairly confined to the annals of history.
