Tony Whitehorn, former CEO of Hyundai UK, Matthew Patchett, from automotive customer experience specialists Reputation, and Martin Sewell, COO of Rockar Tech, joined us for an exclusive instalment of Autocar Business Live, discussing why the in-person car dealer experience is more crucial than ever.
Watch the full webinar on-demand here.
As manufacturers like Polestar and Mercedes-Benz begin to take sales in-house with direct-to-customer agency models, our experts discussed how dealerships can take on the challenge and continue to grow, evolve and attract new customers. They also spoke on and answered questions such as how agency and dealership models co-exist, whether customers willing to travel for a top-draw in-person experience, and how dealerships can improve their online presence.
Autocar Business is our industry-focused brand, which provides news and insight into the business of the automotive world.
Watch the full webinar on-demand here.
Add your comment