The first quarter’s sales figures were dreadful: at 418,000, they were 36% down on where they were back in 2000, and 49% down on the peak reached in 2016. Here's a detailed look at who sold what based on the latest Society of Motor Manufacturers and Traders (SMMT) data.
2021 market share 0.07%; 2022 market share: 0.09%; quarter one registrations: 395; best-selling model: Alfa Romeo Giulia
Sales of the Giulia increased slightly, but don’t get too excited: it was still outsold 20:1 by the BMW 3 Series.
2021 market share 0.01%; 2022 market share: 0.02%; quarter one registrations: 78; best-selling model Alpine A110
Alpine’s determination to turn the sports car from a model into a range is having some success – albeit from the lowest of bases.
2021 market share 0.07%; 2022 market share: 0.08%; quarter one registrations: 341; best-selling model: Aston Martin DBX
The DBX is helping to increase market share and Aston will be hoping that the new 707 will maintain momentum.
2021 market share: 6.91%; 2022 market share: 6.51%; quarter one registrations: 27,199; best-selling model: Audi A3
It is no coincidence that the biggest fall has come from the Audi A1. With supply chain shortages, Audi is prioritising production of larger cars. The A3 is still the best-seller, but its lead over the Audi Q2 has been slashed.
2021 market share: 0.07%; 2022 market share: 0.10%; quarter one registrations: 438; best-selling model: Bentley Bentayga
Global results are good, but UK growth is moderate, considering that Bentley used to achieve 0.07% before the Bentayga arrived.
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